📈 Cohort Analysis

Visitor Segmentation by Distance & Frequency

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Total Visitors
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Total Visit Days
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Avg Visit Days
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POIs Visited

🔥 Visitor Cohort Heatmap

Heatmap showing unique visitors by distance and frequency cohorts

Total Visit Days by Distance

Average Visit Days by Frequency

📊 Cohort Breakdown

📋 Detailed Cohort Data

Distance Cohort Frequency Cohort Unique Visitors Total Visit Days Avg Visit Days POIs Visited

💡 Cohort Insights

Distance Patterns

Visitor cohorts show strong representation from within 3–7 miles of the site, aligning with Gallery Haus's primary target renter draw radius. The 1-2 mile cohort generates the highest visitation volume, validating the project's positioning at the center of an active, amenity-using trade area.

Frequency Patterns

Higher-frequency visits (21-30 days/month) are concentrated in nearby neighborhoods that already exhibit Class A renter behavior, reinforcing the decision to position Gallery Haus at this location. Medium and high-frequency cohorts demonstrate deeper local engagement across all distance bands.

Key Findings
  • The 1-2 mile, Medium Frequency cohort generates highest visitation volume (60,553+ visitor-POI connections)
  • Local visitor cohorts mirror the "mobile creatives" segment profiled in the Offering Memorandum
  • Cross-market visitors from South Tampa and downtown Tampa demonstrate regional appeal of the Edge District and Pinellas Trail corridor
  • Ultra-close cohorts (0-0.5 mi) show concentrated usage of immediate neighborhood amenities, supporting walkability claims